Is selling eBooks profitable?
Ebook business can be a life changer especially for those whose aim is to create a steady stream of income.
The arrival of eBooks has completely transformed our modern world today!
Therefore, if you are curious to know whether it is possible to earn passive income today through the power of eBooks.
Then the answer is YES.
First, what’s an eBook?
An eBook is an electronic book which can be accessed on any other digital platform such as mobile, desktop, tablet e.t.c
There are typically 2 types of eBooks.
- Paid eBooks.
- Free eBooks.
Paid eBooks are meant to generate sales and profits while the free eBooks are often used by bloggers and businesses as a clever marketing tactic for effective lead generation.
So if you are interested in getting into the eBook business, but have not yet started because maybe you are worried about how you will find the time, or not sure if you will succeed, then don’t worry.
This article will give you a complete guide to creating a profitable eBook in just 30 days maximum.
However, as much as this sounds easy, it is also good to keep in mind that even though it is possible to make money selling eBooks, just like any other kind of business, success does not come overnight.
You will have to put in a lot of hard work in order to succeed.
Having an eBook with your name would transform you from a mere blogger to an impressive author!
The following are 3 reasons why you should start writing your first eBook today!
1. A valuable eBook would greatly help in acquiring new email subscribers.
Having a good email list of subscribers is very important in your marketing strategies. Why?
You will have direct customers who have already proven to have loved your previous work, therefore, the high probability is that they will be willing to pay you in future for your information.
A list of email subscribers gives you the opportunity to market your future eBooks to the right targeted audience.
2. Having an authoritative eBook makes you look like an expert.
If you would like to build your name or brand in your niche, then eBook is a great way to start with, in order to build your credibility and authority.
3. Allows you to be your own boss.
You can be able to work from anywhere and whenever you feel like.
You will have total control of your business!
If you are a blogger, then selling eBooks can also be a great way to monetize your blog.
Before we jump into our guide, we need to set these points clear so as to help you get your mindset clear!
- You do not need to have a popular blog that generates massive traffic, in order to start making money selling your eBooks.
You can sell an eBook even when you have two visitors in your blog! It all depends on how well you advertise them.
- You do not need to spend all of your time in creating an eBook that makes money.
You can create a great eBook that sells within weeks, as long as you use the best tactics and strategies in creating it.
It is important to note that the amount of time you spend on your eBook, does not guarantee you success if you are not doing it the right way.
We will show you how to do it right.
How Do You Write A Successful eBook?
Writing a successful eBook is not as hard as most people think.
You simply need to have great strategies and you will be all set to start writing, publish and begin to earn!
So let’s dive into the most important question that you need to ask yourself before you begin writing.
How Do You Choose A Profitable Niche?
STEP 1: Make a list of what you know.
You need to come up with a list of the things that you have intimate knowledge of.
It can be from your life experiences, work experience, your surroundings or maybe a niche that you are somewhat familiar with.
Remember you do not need to be an expert of any of that, all that is important is putting yourself in your reader’s shoes.
STEP 2: Adjust your list.
You adjust your list by removing topics that you are not that interested in.
Because you have to keep in mind that you are going to be spending all your time and energy on whatever niche you end up choosing.
So the question you should ask yourself is “Are you willing to devote all your energy and time into a niche that you will end up getting so bored with?”
STEP 3: Narrow down your niche.
Narrowing down your niche would greatly help in finding the right topics to write for your eBook, plus you will have the right audience to promote it to, on your blog.
So how do you narrow down?
You narrow down by taking the niche that you finally feel like you are more interested in, then making it be a niche specific.
For example, if you end up in a travelling niche, then these topics can fit in to make it more specific e.g travel in Australia, Travelling budget, e.t.c
STEP 4: Learn if there is a passion or a problem.
Do you know the two main reasons as to why people search or make purchases online?
They are either passionate about what they are searching for, or they are looking to solve a problem.
Therefore from your final list, you need to narrow it down once more to end up with those niche topics that either has a passion or/and problems.
You should take your time in identifying the problems, pain points, challenges, desires and aspirations that your niche audience has.
Then the next step is to pick the profitable problems.
Your audience’s problems are not usually equal, so what’s the difference?
There are two types of problems;
- One that your audience would gladly pay for in order to solve them.
- One that is very hard to sell!
This way you will find the right voice for your audience!
To effectively narrow down the list you need to ask yourself, what are people online asking about that given subject?
This is where you conduct your research!
There are so many platforms out there which would help you get what you are looking for.
STEP 5: Check the search volume and compare competition.
This step will guide you to figure out the problems that people are willing to pay for.
You can approach this step by finding out;
- The total monthly searches related to a specific problem.
- The total monthly searches that intend to solve the problem.
- The number of good-quality free information that can be found online.
Once you discover what people are searching for online, you will need to find the right keywords and their monthly search volumes.
This is very essential since it would help you get the right audience, and determine the popularity of your keywords so that you do not end up creating an eBook that only a few are interested in reading.
As much as it is important to check on popularity, it is also important to avoid those keywords that are very popular and competitive as a beginner.
Why? Because it will take you a long way to climb up to the ladder of success.
STEP 6: Find out what makes you better or different from your competitors.
You need to be unique!
Study your competitors and instead of copying them, come up with a strategic idea that makes you better from them.
You can also aim to understand the language of your audience and in return use it to describe your ideal solutions, so as to echo the language back at them.
The following are some 9 dumb mistakes that you should avoid!
- Choosing a topic that you know so little about.
- Thinking like a writer, not a marketer while writing your eBook.
- Jumping into writing without a plan.
- Writing only when you feel like (always procrastinating) – if you do not build your writing consistency then you will never build your momentum.
- Quitting along the way.
- Writing without creating a backup – you can do this by emailing yourself copies of your written chapters.
- Using the first e-book title that comes in your mind.
- Forgetting to link your eBook back to your blog.
- Trying to cover too much ground without going deeper.
The Following Are Powerful Tips For Creating Your First Successful eBook.
1. Do not write for the money.
Do not choose a niche topic to write about just because you think it will make you fast money.
You may end up realizing that the market is very saturated and only the big established names on that niche are selling well.
2. Give yourself a limited amount of research.
A lot of eBook writers find themselves stuck in the research stage, just going through lots of articles and resources again and again which may be time-consuming.
While some may end up giving up along the way even before they start writing because they already feel the pressure.
Instead, give yourself an estimated time for your research, this could be 2 weeks of pure research or you can breakdown your research each time you are going to write a new chapter.
3. Read similar eBooks.
Reading similar eBook gives you ideas on various topics that you might not have thought about.
In addition, it will help you scale up in trying to provide more relevant information that is not included in the competitors eBook.
After reading the eBook, try to ask yourself these questions;
- What could I do to improve the eBooks value?
- Has the eBook completely answered all my questions?
- I’m I fully satisfied with the provided information or at some point did I find myself going back to Google to search for something the author mentioned but failed to explain it deeper?
4. Always be certain of the facts and statistics that you are giving out.
You need to get your facts and statistics from reputable sources such as through government publications, look for original studies and many more.
Because sadly, some authors come up with their own facts and statistics that suit them, and this may affect you big time!
5. Always imagine you are talking to your friend or educating them.
This way you will find a voice that speaks directly to the reader and on most occasions, you won’t find yourself stranded in the middle.
Here’s How To Write A High-Quality eBook in 30 Days Maximum.
DAY (1 -2)
Brainstorm on topic ideas.
- Decide on the topics that you would like to write about by coming up with different ideas.
- If you are active on social media you can post your ideas and find out how many people would like to know more (online survey).
Either way, you decide to do it, just remember you are only limited to a maximum of 2 days to come up with a solid idea of what you will write about.
Create an outline.
An outline will guide you on how you will work without getting stuck in the middle.
Generally, an outline is your roadmap!
- Start with your conclusion. That is what exactly you would like to accomplish at the end of the eBook.
- Go ahead and make a list of the main chapters. (Make sure each chapter flows very well in the learning process).
- Take a look at similar eBooks and note down chapters which appear in almost every eBook, to avoid missing out on an important topic.
This would help your writing process to be very easy and fast!
Start writing your eBook.
If your word count target is 25,000 words then divide that with the number of days, so as to know how many words you should complete in a day before you go to sleep.
In this case, it would be 25,000/25 = 1000 words per day.
The following are some few tips to help you reach your daily word target for your eBook.
- Choose the best times that you are more focused during the day.
If you work best in the morning then, commit yourself to wake up early in the morning and start working on your eBook.
If you work best at night then dedicate yourself to make sure you commit yourself into completing the word count before you go to sleep.
- Do not edit your eBook while writing.
Do not worry about creating perfect content that has no grammatical errors or poor sentences stricture. Just write!
- Get rid of all distractions while writing.
NOTE that, as days go by, you will already have developed a great continues writing habit.
Do not touch the eBook.
Stay away from your eBook.
Even if you get more ideas coming in, note them somewhere and take the day off.
This will help freshen your mind.
Day ( 27-28)
Go through your whole eBook making changes like;
- Adding missing information.
- Removing any material that has been covered elsewhere in the book.
- Check whether there are some sub-chapters that need to be rearranged in a certain order, to make the writing flow in order.
- Fix your typing errors and grammar mistakes.
Read once more slowly and carefully to thoroughly check your content.
You can share it with your trusted friend to help you pinpoint places which you have missed out on something.
This time focus on these;
- Confusing sentences.
- Missing words – this is usually very common.
From just one month you would have an eBook that will make you money for months and years to come!
Before I conclude there is one more common question that most people ask that is;
How Long Should An eBook Be To Sell? Or Is there a correct length for an ebook to sell?
Well, some experts believe most readers prefer a shorter eBook than long written eBooks while some say the best selling eBooks are the long ones… so what’s the right length for your eBook?
I believe an eBook should be as long as it needs to be in order to get the whole point across!
Try not to focus on the length but rather the information you are giving out.
However, having an eBook that is less than 30 pages is a bit shorter.
I would suggest that you always try to go past the 60-page mark as long as you are providing valuable information.
Just work on your eBook and refine it! Avoid being obsessed with the length.
If you are still not convinced with the length, then check out the most successful eBooks in your category range from how many words, then consider writing to a similar length.
How Do I Self-Publish An eBook?
Without the right process, learning how to self publish can be a painful experience.
But first, why should you self-publish?
Long gone are the days when we had to look for agents to publish our books!
Self-publishing is the best move to make as an author since it gives you complete control of your creative and selling process.
So what steps should you take to successfully publish an eBook?
1. Create an eBook.
2. Design the cover of your eBook.
The following are some few things you should consider while designing your eBook.
- Own Photo Rights – Be aware of the copyright laws to avoid getting in trouble with Google.
- Choose the right colour – The colour of your eBook cover plays a very important role in the selling and marketing process since it is always the first impression on your audience. Our brains process colours faster than words.
Choose a colour scheme that matches well with the emotion of your eBook plus the eBook’s tone
3. Choose your preferred eBook format.
This is the most important phase since it ensures your content is not edited.
You should choose an eBook format that is readable, meaning it can be easily read in any device such as smartphones, laptops, tablets e.t.c
The following are the most commonly used eBook formats:
These are commonly used today because of their ease of use and its ability to maintaining high-end formats and designs.
PDF’s do not offer authors great copy protection and they cannot be sold in a Kindle store or iBookstore.
Apart from PDF, EPUB is also commonly used today.
They have strong copy protection and are DRM (Digital Rights Management) protected which makes it be the most preferred format for authors.
There are 2 types of EPUB which include:
- Fixed layout EPUB – This format gives users a more sophisticated design, it supports animations, interactivity and high-end designs.
- Reflowable EPUB – This format adjusts itself to fit in any screen size since the files are reflowable.
It’s important to note that even if the reflowable EPUB can adjust to any screen size, it also has a flat linear design which makes the images to float with the text.
Therefore, if you would like a good looking eBook then EPUB this is the best format for you.
These files are strictly texted only; they do not support any type of graphics or images.
They lack Digital Rights Management protection (DRM), formatting, interactivity and fixed layout.
These files were developed by Amazon and are also known as Kindle files.
They have DRM protection which restricts readers to only use them on Kindles or Kindle apps.
Choosing the right eBook format is very important, and this is where most eBook authors make their biggest mistake!
To avoid these mistakes you must know:
- Who is your targeted audience?
- Where will you find most of your audience?
- What does your eBook contain? (Is it plain text, has images and graphs).
4. Price your eBook.
There are several factors that you should consider before pricing your eBook, this includes:
- Your eBook length.
- It’s quality.
- The genre.
- Book Royalty percentage (This is the percentage of the price you would receive for your eBook at retail price).
This means that if you are selling your book on Amazon at $8.99 with a 70% royalty then this means you will receive $6.29 of that $8.99.
Royalty varies through multiple retailers, some may be more some less.
It is important to note that, if you are going to distribute your eBook through multiple retailers then your price should be the same on all selected platforms.
However, if you find that your price isn’t working you can always adjust if you are self-publishing.
5. Decide on how you want to publish your eBook.
It can either be through hiring an eBook aggregator who would format your eBook then publish and distribute it for you, or you can decide to self publish and do it yourself like a pro.
If you decide to self-publish your eBook, you will most definitely need more than just your eBook content.
Retailers usually have some standard requirements for each eBook before publishing.
The requirements differ on the different platforms however the following is a list of general information that you should have before you head on to publish your eBook:
1. Have a book title.
You should use the exact cover title of your eBook
If your eBook has subtitles then you should add keywords on them.
3. Add the primary author and book contributors.
The name of the author should be included plus an “about the author” section.
If you were working with any translator, co-authors, editors e.t.c it is good to give them credit, since they contributed to the success of your eBook.
4. Include A description of your eBook.
Write a great intriguing sales description that would make your readers want to read your eBook. Make sure you point out the key concept of the eBook.
5. Edition number.
If you are going to be updating your eBook regularly, it is important to include the edition numbers to ensure your readers know the newest version.
6. Specify your publishing rights.
Verify your publishing rights by specifying if the eBook is owned or it’s a public domain.
Public domain means that the eBook is out of copyright meaning someone else can make another version of it, and who knows maybe they will end up selling it better than you or it will be available for free and no one would want to purchase yours since there’s a free version.
In this case, you most likely should verify it not being a public domain and that you hold all the necessary publishing rights.
You will need to find out what niche category your eBook belongs to, to help your readers searching on these categories to find your eBook.
- Gather publishing information.
- Choose eBook retailers.
- Finally, publish your eBook.
How Do I Promote My eBook?
The following are great ways to promote your eBook even when you don’t have money:
- Create a killer landing page.
- Use your website to promote it – you can add a pop-up eBook banner e.t.c.
- Use social media.
- Explore content sharing platforms such as medium, scoop.it e.t.c
- Invest your time on email marketing.
Start Your eBook Business Today and Avoid Procrastination!
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